PERFORMING RIGHTS, SIMPLIFIED P2: THE MONEY
Continuing our series on Performing Rights, Simplified, let’s dive into the topic that everyone wants to know about – money. Let’s start with a quick review. Performing rights are the right to perform music in a public setting. This can be via radio broadcast (terrestrial), television, in a business or venue. Any performance (“use”) of […]
June 30, 2016
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PERFORMING RIGHTS, SIMPLIFIED P1: THE BASICS
Calling all songwriters: we need to have an important discussion about performing rights. We’ll try to keep it simple, but this is important – so listen up. There are a LOT of misconceptions about this part of the music industry. “What are performing rights fees? Aren’t performing rights just for cover bands? You have to […]
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5 SECRETS ABOUT PERFORMING RIGHTS FEES
If you had the opportunity to save money on performing rights fees for your business, would you take it? How about guaranteeing your payments went to the actual songwriters who deserve them? It's time to have a serious talk about the performing rights industry. What can we do to make it a more fair and [...]
June 24, 2016
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5 THINGS TO KNOW: MY BUSINESS GOT A LETTER FROM ASCAP/BMI/SESAC
The last thing any business owner wants is another bill. It seems like the cost of operating a brick and mortar business gets more expensive by the day. But what if you receive an invoice in the mail for something you have been using (without payment) for years? That's exactly what can happen if you [...]
June 20, 2016
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5 REASONS WHY YOUR BRAND NEEDS MUSIC FOR MARKETING
Why doesn't your business use music in your marketing? There are a lot of myths surrounding this concept. Do you think it costs too much? Are you not sure if your customers would appreciate it? Or are you just not familiar enough with how you could use music within your marketing? The simple truth is [...]
June 15, 2016
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5 REASONS WHY YOUR BRAND SHOULD SPONSOR EVENTS
Why doesn’t your business sponsor live music events? Have you ever tried to sponsor an event? Do you have a hard time finding an opportunity that connects you to your ideal customers? Do you think it costs too much? Or are you just not familiar enough with how event sponsorship works? With changes to recent [...]
June 1, 2016
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